Shakira Grabs MTV Video Vanguard Award at VMAs 2023

Grammy winner Shakira shines at VMAs 2023, becoming first South American artist to receive prestigious MTV Video Vanguard Award

Shakira Grabs MTV Video Vanguard Award at VMAs 2023

Credit: Google | Shakira Grabs MTV Video Vanguard Award at VMAs 2023

In a groundbreaking announcement that’s set to reverberate through the music world, global sensation Shakira is poised to receive the prestigious Michael Jackson Video Vanguard Award at this year’s MTV Video Music Awards (VMAs). This recognition not only marks a historic achievement for the Colombian superstar but also establishes her as the first South American artist to ever receive this esteemed accolade.

Scheduled for September 12, the VMAs will host this momentous event at the renowned Prudential Center in Newark, New Jersey, with Toyota serving as the presenting sponsor. Shakira’s dynamic musical contributions have earned her a remarkable four nominations for this year’s awards, spanning key categories such as “Best Collaboration” and “Best Latin“. These nominations are a testament to her enduring influence and creative prowess.

The announcement resonates with the words of Bruce Gillmer, President of Music, Music Talent, Programming & Events at Paramount and Chief Content Officer, Music, Paramount+. He lauds Shakira as a true global force, whose impact extends beyond her music, serving as an inspiration for women worldwide and playing a pivotal role in the globalization of Latin music.

As the luminary’s name joins the ranks of previous Vanguard Award recipients like Beyoncé and Madonna, it’s evident that Shakira’s legacy continues to flourish. The honor pays tribute to artists who’ve left an indelible mark on the industry, embodying the essence of creativity and innovation.

As the excitement builds for the VMAs, fans can anticipate a captivating performance by Shakira herself, adding a layer of anticipation to an already electrifying evening. The star-studded event will also feature other prominent performers, including Demi Lovato, Karol G, MÃ¥neskin, and more, ensuring a night of unparalleled entertainment.

In the realm of nominations, Taylor Swift leads with a staggering eight nods, followed closely by SZA with six. Noteworthy artists like Doja Cat, Miley Cyrus, and Olivia Rodrigo are also in the spotlight. Shakira’s recognition in four categories is a testament to her continued relevance and impact in the music world.

Shakira’s journey, marked by genre-defying music and trailblazing achievements, has now reached an iconic pinnacle. The anticipation surrounding her performance and acceptance of the Video Vanguard Award adds an extra layer of excitement to an already eagerly awaited event. As September 12 approaches, the music world stands ready to celebrate Shakira’s legacy and groundbreaking contributions.

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